Free Social Media Scheduler Software List

Key Takeaways

  • Most of the software available offers scheduling across multiple platforms like Twitter, LinkedIn, and Facebook.
  • The free software may have some restrictions on how many posts you can schedule and the social media platforms it integrates with.
  • Paid versions of all the software are available, offering more add-on features like scheduling multiple posts per week across more than three platforms.
  • Many social media software also offers analytics and reports.
  • Most social media software has an easy-to-use dashboard and is user-friendly, making it perfect for beginners.

Free Social Media Software For Scheduling Social Media Posts

Suppose you’re a social media marketer or need to manage multiple social media accounts. In that case, you may know about scheduling software. Scheduling software uses automation to post your social media content. It saves you time by not keeping track of posts and when they need to be posted. 


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Choosing which social media software is best for you can be challenging with all the different types of social media software and their features. In addition, while many social media tools offer a free or trial version of their software, many also include premium options, which can be expensive.

Hootsuite

  • Features in free or trial version: 1 user, 2 social accounts, and 5 scheduled posts
  • Free version or trial version: Free Version
  • Social media platforms supported: Instagram, Facebook, Pinterest, Youtube, LinkedIn, and Twitter.

The Hootsuite software has two account options, the free account, and the professional account. The free version allows you to integrate two social media accounts and five posts. They also have a help center that has support even for free users. You can also incorporate your Hootsuite account with free apps from their app directory. 

The only downside to this platform is that it is more complex to use than other platforms but has been in the market for a long time and has many users.


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Later

  • Features in free or trial version: 1 user, all 6 social accounts, and 30 scheduled posts
  • Free version or trial version: Trial Version and Free Version
  • Social media platforms supported: Instagram, Facebook, Twitter, Pinterest, Tiktok, and LinkedIn

Later has three plans available. The trial version of Later is free for 14 days, with the basic plan offering 30 scheduled posts over 6 social media accounts. They also have a free version. The downside to Later is that it was designed to mostly post on Instagram and lacks the efficiency when posting on other platforms. But Later does have features like a calendar where you can add notes to your content.

Later also helps in generating hashtags when you schedule your social media content.

Buffer

  • Features in free or trial version: 1 user, all 3 social accounts, and 10 scheduled posts per social account
  • Free version or trial version: Free Version And Trial Version
  • Social media platforms supported: Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Shopify

Buffer is easily the most user-friendly social media publishing tool. This platform offers a free plan and a trial version of their premium plans. Buffer covers most of the leading social media channels and is excellent for those who are not very tech-savvy. The downside to Buffer is that it isn’t suited to a social media marketing team but is more suited to a single user. 

The features are also limited compared to other social media software. For example, no support function is offered via phone or live chat.

Zoho Social

  • Features in free or trial version: 1 user, 7 social accounts, access to zShare
  • Free version or trial version: Free Version And Trial Version
  • Social media platforms supported: Facebook, Instagram, Twitter, LinkedIn, and Google My Business.

Zoho Social has a free version and a trial version for each premium package. Zoho social also links to Google My Business which most other social media software doesn’t. In addition, Zoho has built-in features that analyze the best time to post your social media posts. It also has lead generation tools to communicate with potential leads. Finally, Zoho also offers reports on your campaigns.

Zoho Social can get expensive, but the free version is suitable for those looking at posting a minimum number of posts per week.

Tweetdeck

  • Features in free or trial version: 1 user, 1 social account
  • Free version or trial version: Free Version 
  • Social media platforms supported: Twitter

Tweetdeck is scheduling software designed for those who predominantly use Twitter. It is entirely free and comes with features like scheduling tweets, accessing messages, and checking post engagement. In addition, the user interface makes it simple to use and easy to move your content around the Tweetdeck calendar for scheduling.

Combin

  • Features in free or trial version: 1 user, 1 social account
  • Free version or trial version: Free Version 
  • Social media platforms supported: Instagram

Combin is a social media tool that helps with the Instagram content planning. Some features include scheduling posts, automation, image editing, hashtags, and bulk stories uploading. Combin also offers two products, the scheduler, and the growth product. The scheduler focuses on scheduling and automating content, while the growth product focuses on growing your Instagram account.

The downside to Combin is that you have to download the software. The platform is made for more tech-savvy users. The automation software is not as good as other social media scheduling tools.

Friends+Me

  • Features in free or trial version: 1 user, 2 social accounts, 5 posts
  • Free version or trial version: Free Version and trial version
  • Social media platforms supported: Facebook, LinkedIn, Twitter, and Tumblr

The Friends+Me social media scheduling tool has an unlimited free plan and allows one additional member to be added. Of all the social media tools, Friends+Me has the least amount of social media accounts in their free plan and the least number of posts. They also do not include Instagram, one of the most popular social networks.

The most significant benefit to using Friends+Me is that it comes with a browser extension, mobile app, and desktop app. There’s also support available on the free plan.

Tailwind App

  • Features in free or trial version: 1 user, 3 social accounts, 20 posts
  • Free version or trial version: Free Version 
  • Social media platforms supported: Facebook, Instagram, and Pinterest.

Tailwind App has a free forever plan and premium plans, including their Pro, Advanced, and Max plans. Their free version has some great features, including post designs. Tailwind communities, analytics, and email marketing. Tailwind is perfect for start-ups, but it is ranked lower than its competitors since it does not cover some of the more popular social media networks.

The primary users are small businesses with less than 50 employees. Tailwind is rated high on usability and support, which attracts small business owners to this social media tool.

SocialOomph

  • Features in free or trial version: 1 user, 1 social profile, unlimited posts
  • Free version or trial version: Free Version 
  • Social media platforms supported: Discord, Facebook, LinkedIn, Mastodon, and Twitter.

SocialOomph is aimed at helping bloggers manage and schedule their social media content. This unique tool can schedule posts in advance, automatically follow those who follow you and simultaneously update many of your accounts. 

Unfortunately, the free version is very restricted. The paid versions can set you back if you want all the best features. There is no support feature and adding team members to the platform is an extra cost.

Crowdfire

  • Features in free or trial version: 1 user, 3 social media accounts, 10 posts per social network
  • Free version or trial version: Free Version 
  • Social media platforms supported: Facebook, LinkedIn, Twitter, Instagram, LinkedIn, and Pinterest.

Crowdfire aims at driving user engagement and is suitable for businesses and social media marketing agencies. These social media tool features are article and image curation, hashtags, scheduling, and analytics. This tool is mainly used to improve engagement and increase followers.

The disadvantage of Crowdfire is that there are many limitations on their free version. Many users also found it difficult to link their accounts to Crowdfire. The setting up process was time-consuming.

Hubspot Marketing Hub

  • Features in free or trial version: 1 user, 2000 email sends, limited features
  • Free version or trial version: Free Version 
  • Social media platforms supported: Facebook, LinkedIn, and Twitter.

The Hubspot Marketing Hub is an essential tool for growing your business. It includes email marketing, web page creation, and reporting tools, allowing you to manage all your marketing campaigns. In addition, you can connect your social media and ad accounts to your Hubspot marketing hub.

Hubspot marketing does come with many additional marketing tools that most other social media software does not have. However, the most common complaint among users is difficulty learning how to use all the features. Nevertheless, Hubspot marketing remains a popular choice because of its email marketing integration.

Planable

  • Features in free or trial version: 1 user, 7 social media accounts, limited storage, access to support
  • Free version or trial version: Free Version 
  • Social media platforms supported: Facebook, LinkedIn, Twitter, and Instagram.

Planable is a calendar-based social media scheduler. This visually based scheduler is loved by users for its ease of use and ability to add collaborators to projects and communicate via notes through the platform. Planable caters to small business owners and large organizations. They also have a demo version to access and use, so you get used to using their interface.

SocialBee

  • Features in free or trial version: 1 user, 5 social media accounts, 1000 posts per category
  • Free version or trial version: Free Trial
  • Social media platforms supported: Facebook, LinkedIn, Twitter, Instagram, Google My Business, TikTok, and Pinterest.

The best thing about SocialBee is that it integrates with Canva. Most small business owners and creatives use Canva to create social media posts. However, finding a tool that integrates with Canva can be challenging. SocialBee also connects to all the popular social media channels.

The most common complaint with SocialBee is getting to know all the tabs and features. Many people found this difficult to navigate as well as the user interface.

Agorapulse

  • Features in free or trial version: 1 user, 3 social media accounts, 40 posts per month
  • Free version or trial version: Free Trial and Free Version
  • Social media platforms supported: Facebook, LinkedIn, Twitter, Instagram, and YouTube

Agorapulse allows users to manage and schedule content, identify influencers, and respond to social media messages. One of the best features of this social media tool is that you can access all your social media messages via a single dashboard.

The downsides to this platform are the limitations to connecting to third-party platforms, the inability to respond to ad comments, and the lack of bulk editing options.

Test Before Deciding

Free does not equal “good,” in every case, so it’s wise to trial any social media scheduler before using it long-term. Note that there are many low-cost products in this niche that do a great job.

After trying a few free ones, be open to using a pay-to-play social media scheduler should the need arise. As noted above, do your best to avoid the common pitfalls of scheduling content in advance. Software is not magic, but it can help anyone produce a more professional-looking website or blog.

If you’re in the market for free social media tools, there is a lot to choose from. Many social media tools integrate with social media networks like Facebook, Instagram, LinkedIn, and Twitter. Some offer a free plan that never expires, while others only provide a trial option for their premium plans.

This can make choosing between different scheduling software very complicated. Most people are looking for an easy platform to use that saves time and connects to all the social media networks. This leads to other questions like, is there an app that can post to social media accounts? Or which social media scheduler is the easiest to use and the most popular?

We’ve answered these questions below to help you determine which social media scheduler is suitable for you.

Is There A Free App That Posts To All Social Media Networks?

Crowdfire supports the most popular social networks. You can access the Crowdfire app via the web, Android, and IOS. The free account has a limit of connecting to 3 social media networks. In addition, it allows you to manage your content scheduling via the app.

Crowdfire also offers content curation. If you have their free plan, you get unlimited content curation for articles recommended for your topics. And endless recommended images for Instagram and Pinterest.

Which Free Social Media Scheduler Is The Easiest To Use?

Later and Hootsuite remains the easiest to use the platform to schedule social media content. Later and Hootsuite both have a calendar-based interface. However, Hootsuite is one of the most popular social media tools with the most users. Later offers a range of features and even includes TikTok scheduling.

Which Free Social Media Scheduler Is The Most Popular?

Buffer and Hootsuite are the two most popular social media schedulers which offer a free plan. Hootsuite covers YouTube, while Buffer doesn’t. Both platforms give you basic reports and allow for scheduled posts. They also provide access to their help center and offer between 60 and 100 integrations.

What’s The Most Frequent Mistake People Make With Social Media Schedulers?

There are three things people do that detract from their goals. First, they post the same content to all their SM sites. Thus, readers on all their sites see the same stuff, and there’s no need for readers to follow more than one account.

Second, users sometimes over-extend their efforts by signing up for dozens of social sites, even when many of those sites are unrelated to their business, blog, or hobby. Finally, it’s common for enthusiastic SM schedulers to post content far into the future. Often, much of that content becomes irrelevant or outdated by the time it appears.

Is Evergreen Content Always Best?

Evergreen articles are just one component of a strong website or blog. Consider using targeted, timely pieces as well. Of course, you need to be mindful about posting current-events-type content too far in advance. Aim for a mix of evergreen and timely writing on your social sites, commercial sites, and blogs.

Should All Content Go Into The Scheduler?

No. It’s wise to do a few instantaneous posts from time to time. Feel free to “break-in” to your scheduled items with fresh, up-to-the-minute live posts every so often. Readers and viewers want variety, so avoid the temptation to pre-schedule everything that goes on your sites.

Are The Paid Schedulers Worth The Money?

In some cases, they are. But the situation is like other consumer products, particularly software. You need to be careful what you buy. Do the research and get a free trial before committing to a paid scheduler. That’s the beauty of free social media scheduler software. If you decide one is not for you, simply ditch it and use another freebie.

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